Crystal Kam
Senior Designer
[ UX/UI DESIGN ]
[ WEB DESIGN ]
[ E-COMMERCE ]
[ MARKETING DESIGN ]
● WHO AM I
Crystal Kam is a Senior Designer based in the Greater Toronto Area. With 10 years of experience across agency and independent work, I design online experiences that perform and is built to last. My work sits across multiple disciplines spanning across UX, brand design, and system thinking.
● ABOUT ME
With 10 years of experience spanning from agency to freelance environments, I help businesses transform their digital presence into a high-performing asset. My approach is rooted in strategic design and systems thinking ensuring that your site meets your business goal, while being designed to scale.
After learning to code at age 10 on Neopets, I had no idea it was a hint into my future career. The ability to change fonts, colours, and images could instantly transform something generic to something unique to me. It was the first time I realized what the power of design could do.
Over 10+ years later, that ability has transformed into something much bigger. From leading end-to-end project redesigns, initial strategy, front-end development, QA, developer handoff, to post-launch iteration. From working in a cross-functional team, to designing landing pages, and core purchase experiences. My skills have developed into designs that help ecommerce businesses grow.
My approach is rooted in understanding the core/root issue at hand, then figuring out ways to create user-centered, but intuitive solutions that help drive meaningful business results.
When I'm not designing, you can find me baking cookies, hosting brunch, crocheting, lifting, and giving my little void Cosmo endless pets. I also love listening to a lot of music and sorting them into one of my 15 (and counting) playlists on Spotify.
[ SKILLS ]
Figma (Prototyping, Autolayout)
UX/UI Design
Shopify/E-Commerce Design
Visual Design
Responsive Design
HTML + CSS
Klaviyo (Email Flows + Email Design)
AI Tools (Claude, Gemini, Google Flow)
WordPress
AODA + ADA Principles
Graphic Design
Video Editing (CapCut + DaVinci Resolve)
Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Print + Packaging Design
Print Production + Preflight
Client + Project Management
Need a website? Let’s connect and find out how we can work together!